Do you have anything sitting in your Paypal account? Do you treat this same as the rest of your money? Most people seem to discount these funds and are not quite as frugal with them.

But here is the kicker, it is real money. It may take a little longer for it to show up in your hand as cash, but it is money nonetheless.

People are more willing to split with Paypal funds because they are sitting there doing nothing. People are always willing to empty out their account for purchases before going for their credit card.

People don’t get hit by the ‘guilt factor’ nearly as bad as using credit cards, bank accounts, or cash. For entrepreneurs this is a great thing.

What I am getting at here is that it is a good idea to accept this form of payment on your website. It’s spent like Monopoly money, and cashed in like real money.